If you activate it, there are a few ways that you can take advantage of the question-and-answer stickers. When commenting, viewers can use the “?” button to make their comment a question.
Video creators can then filter their comments to view all the questions and record a video reply. The feature also works in live streams, where creators will have the ability to share and answer questions from their viewers in real-time.
Finally, TikTok is adding a separate “Q&A” tab to creators’ profiles, which will pull in all the questions a creator has previously answered. Viewers can also submit new questions directly from that Q&A section.
But comment sections can easily get unwieldy on popular videos, so having a dedicated way to ask and answer questions could make it easier for creators with lots of followers. It also gives them the tools to avoid answering the same questions over and over again.