Kia seemingly seas to impress SUV lovers as they continue to elevate their standard from Sonet Sub-compact SUV to rivalling the XL6, and Marazzo Ertiga.
The South Korean sub compact SUV has surely made an impression in the Indian car market. After setting the bar high with its luxuries SUV, the Koreans saw an opportunity to challenge the image of German cars into introducing the new Hyundai Venue and the Maruti Vitara Brezza by mid-2020.
Luckily for SUV fanatics the smart range won’t end here. It has set out components against the Mahindra Marazzo, Maruti Ertiga and the XL6 in order to challenge the Indian manufacturer in order to establish more than 10% of its global sales. In terms of comparison, the Kia Sonet will be matched with the Hyundai Venue in order.
However, besides having these two vehicles share the same engine, the compact SUV will have its own limelight design that will help the carmaker differentiate the premium price tag. Also, the 2020 car expo expressed that the new vehicle will be more spacious than the runner up Hyundai Venue.
CEO of Kia Motors, Han-Woo Park said, “The SUV segment is a growing segment in India and is fiercely competitive too, but I am confident our Sonet will be the best in class. So I expect one more success like the Seltos. My personal projection is sales of 70, 000 Sonet’s
in the first full year, but I expect to sell even more”.
He further expressed, “As you can see, we have launched the carnival, and with this, we will develop the luxury MPV segment in the Indian market. I have already got some good response from Indian consumers. We are now thinking about another MPV. As you know, kia is a very strong SUV and MVP player. So the next one I’m considering is another MPV model for Indian customers”.
Written by: Trotmocia Ntuli